Google is the first place many of us go to for information - it's effective, ubiquitous and free, with astonishing 'reach'.
But it also returns overwhelming amounts of information, is opaque in it's ranking, and can give different users different sets of results.
But is it a good research tool?
it searches far and wide, which is great.....
but does not distinguish commercial or trivial information from substantive sources.
Here are some tips to make Google more effective.